Oceania

A look at the audiences pulled by the 2010 Winter Olympics around the world.

News round-up, Vol 14 Issue 5

New Zealand government part-funds three-broadcaster deal.

American Football: Canadian commercial broadcaster CTV extended its existing deal for NFL matches, including the playoffs and the Super Bowl game, for four more years from 2010 to 2013

Basketball: US cable sports channel Versus acquired rights for 16 games of the 2009-10 season of the NBA Develop-ment League, the official minor league basketball competition, in a deal with the NBA.

“We want eyeballs and that's what matters to us foremost. You can't get bigger and better than our strategy. People all over the world ask me where can we watch IPL - now I can always say - you can watch it on You Tube." - Lalit Modi.

Australia-based FSA Media picks up Asia-Pacific distribution rights for next year’s Copa America.

Golf: UK pay-broadcaster BSkyB acquired the rights for the US PGA Tour in an eight-year deal from 2010 to 2017, paying an estimated $90m

Football: Indonesian commercial broadcaster RCTI and sister channel Global TV sublicensed the rights for the 2010 World Cup in South Africa from PT Electronic City Entertainment, the original licensee

The international rights sales of English football’s Premier League continues to throw up interesting outcomes.

Football: Chinese state broadcaster CCTV acquired the rights for all Fifa events between now and 2014, including the 2010 and 2014 World Cups, in a deal worth about $125m (€83m).

Cricket: Entertainment Sports & Direct acquired the theatrical rights for the Indian Premier League in a 10-year deal from 2010 to 2019, paying Rs3.3 bn ($70m)

Baseball: Chinese broadcasters Shenzhen TV, Jiangsu TV and Beijing TV acquired packages of rights for Major League Baseball matches in 2009 and 2010 in deals with Major League Baseball International,…

TVNZ’s deal for next year's Commonwealth Games in Delhi has become a high-profile victim to the deteriorating economic climate.

American Football: US television network NBC extended its deal for National Football League (NFL) matches until 2013 in a two-year deal, paying an estimated two-per-cent annual increase on its existing…

Network Ten said that its new sports channel, one of a rare breed of free-to-air sports channels, is doing better than expected in the three and a half months since its April launch.

American Football: The IMG agency agreed a deal to distribute the television rights of the National Football League in certain international territories in Europe, Africa, the Middle East, Latin America…

Basketball: Italian pay-broadcaster Sky Italia acquired the exclusive live rights for the top-tier domestic Serie A league in a two-year deal with Lega Basket, paying €5.4m ($7.6m).