USA
CBS All Access to be rebranded as Paramount+ in 2021
CBS All Access, the streaming home of the Uefa Champions League and Europa League as well as the National Women's Soccer League in the United States, will be rebranded as Paramont+ in 2021
CBS All Access to be rebranded as Paramount+ in 2021
CBS All Access, the streaming home of the Uefa Champions League and Europa League as well as the National Women's Soccer League in the United States, will be rebranded as Paramont+ in 2021
ESPN expands sports betting presence with Caesars, DraftKings deals
ESPN’s aggressive march into sports betting-related content is continuing unbated as the American sports media giant has entered into separate multiyear link integration agreements with Caesars Entertainment a…
ESPN expands sports betting footprint with new digital show, YouTube channel
ESPN is expanding its sports betting footprint in the United States with the launch of new digital show Bet and a YouTube channel dedicated to sports betting content
NFL’s 2020 opener sees audience dip of 11 per cent
Facing unprecedented sports competition with the industry’s readjusted game schedules due to the Covid-19 pandemic, the opening game of the National Football League’s 2020 season saw a double-digit per…
NFL Network, NFL RedZone return to Sling TV and Dish after carriage dispute
NFL Network and NFL RedZone have been restored to US satellite television service Dish Network and its over-the-top offering Sling TV after NFL Media and Dish Network reached a new carriage agreement.
Bellator lands US rights deal with CBS Sports
The Bellator mixed martial arts promotion has signed a media rights deal in the United States with CBS Sports, with live events to be aired on cable channel CBS Sports Network.
NBCUniversal plans broad promotional blitz for NFL opener
NBCUniversal is planning a company-wide media and marketing blitz on September 10 to support to the start of the 2020 National Football League season, happening that night on NBC Sports with the network’s c…
The Masters to finish early to accommodate NFL, college football broadcasts
The final two rounds of the postponed Masters tournament will be given an earlier-than-usual finish to accommodate National Football League and college football games also being broadcast by CBS Sports…
Verizon creates communal experience for live NFL streaming
Verizon Media, along with subsidiary media entity Yahoo Sports, is debuting for the upcoming National Football League season a new co-watching experience designed to aid communal viewing of games during…
CBS Sports’ NFL ad sales hold steady amid pandemic
Sean McManus, CBS Sports chairman, said the network’s advertising sales for the upcoming National Football League season are on pace with last year, despite the global economic hit from the Covid-19 p…
Fanatiz strikes multi-faceted partnership with LaLiga North America
LaLiga North America has signed a multi-faceted sponsorship and content partnership with sports streaming platform Fanatiz
DAZN sheds 50 staff in US and Brazil ahead of global launch
DAZN Group, the global sports subscription service and media company, is laying off around 50 staff at its operations in the US and Brazil in a bid for profitability in the two countries and in its latest…
Álvarez sues DAZN and Golden Boy for breach of contract
Mexican boxer Canelo Álvarez has filed a lawsuit against OTT streaming service DAZN and Golden Boy Promotions for allegedly failing to deliver on the terms of a $365m (€310m), 11-fight deal.
MLB rolls out expanded digital video archive
Major League Baseball this week is widely debuting the MLB Film Room, a new digital video archive product aimed at enabling far greater user customization and distribution of the the league’s extensive f…
Kentucky Derby ratings down, but still strong amid pandemic
United States television ratings for the Kentucky Derby on September 5 showed both sharp drops from last year and strong results amid the ongoing Covid-19 pandemic
Athletes Unlimited secures RSN distribution deal, Topps partnership
Women’s sports league developer Athletes Unlimited is expanding its reach and visibility by securing a distribution deal with three regional sports networks for its 2020 softball season.
NFL Network, NFL RedZone get carriage on YouTube TV
The National Football League has struck a new carriage agreement with the Google-owned YouTube that will see the NFL Network and NFL RedZone distributed on the YouTube TV over-the-top streaming service