Triathlon

The International Triathlon Union has renewed its partnership with the IEC in Sports agency for the World Triathlon Series until 2020.

The IMG agency has been retained by the US Tennis Association to serve as the national governing body’s media consultant outside the US, Canadian and Latin American territories for the US Open grand slam tournament.

Media rights clips from March 13 to March 26

USA

US sports broadcaster Universal Sports Network, a subsidiary of the NBC network, has acquired rights for events operated by the International Triathlon Union global governing body.

British Triathlon has signed up the Upsolut Sport UK agency to assist the sport’s national governing body in selling its media rights. The length of the deal, which starts immediately, was not disclosed.

FOOTBALL Football: Uefa agreed rights deals in Ukraine for the Champions League and Europa League for the period 2012-13 to 2014-15

The Infront Sports & Media agency has secured media rights agreements for this year’s Ironman and Ironman 70.3 triathlon events which give them coverage in more than 100 countries worldwide.

The Infront Sports & Media agency will produce a series of magazine television programmes for the Ironman and Ironman 70.3 endurance triathlon races

World Triathlon Corporation, a global promoter of triathlon events, is in talks with NBC Sports Network, the cable-television sports channel of US network NBC, about televising live coverage of the 2012…

Divided opinions on why digital sports channel One HD failed

Mixed Martial Arts: US pay-television channel Spike TV will stream live on its website preliminary bouts from season five of the US mixed martial arts promotion Bellator Fighting Championships

Athletics: UK public-service broad-caster the BBC extended its deal for domestic athletics events for a further six years, from 2009 to 2014

The International Triathlon Union is hopeful that the partnership signed earlier this month with the Lagardère Sports agency will finally establish a strong, global profile for the sport.

Football: The English Football Association agreed a deal with sports agency Sportfive for second-party rights for England’ home friendly internationals, giving Sportfive the rights for selling to broadcasters i…

UK television viewing of triathlon’s annual world championships fell by over a million viewers this year.

Ice hockey: US network NBC agreed a one-year extension to its revenue-sharing deal with the National Hockey League, through to the end of the 2008-09 season

Olympics: Australian telecoms provider Telstra agreed a A$9m (£4.2m/ €5.3m) deal with Seven Media Group to show exclusive live coverage of the Beijing Olympics on its BigPond mobile service.