Analysis

The FA’s decision to cede control of FA Cup international rights to the Premier League could be confirmed next Monday, July 17, as the governing body looks to prevent a reduction of about $235m in its media rights revenue over the four seasons from 2024-25 onward.

Euroleague Basketball has increased its media rights revenues in the Baltics through a new arrangement with media group TV3 and public-service broadcaster Lithuanian National Radio and Television (LRT).

The French Football Federation secured an increased fee for the domestic media rights to the Division 1 Féminine after protracted negotiations with incumbent broadcaster Canal Plus.
USA

Experts have told SportBusiness Media that the regional sports network business will continue to exist in the United States, though the near future will see continued turbulence.

Lega Serie A is expected to follow its tender for the Coppa Italia and Supercoppa Italiana with private negotiations, similar to its current sales process for Serie A rights, industry sources have told SportBusiness Media.

The value of the English Premier League’s media rights in Hungary steadily increased over the last two cycles, SportBusiness Media has learned.

Globo’s new deal for Brazil’s home Fifa World Cup qualifiers and friendlies will see the broadcaster pay a reduced per-match fee compared to its rates from 2020 to 2022, but an increase compared to the fees it paid from 2017 to 2019.

Wimbledon is close to renewals in two vital territories – Australia and the Indian subcontinent – while discussions are also underway over renewals in France and Japan, two other major markets for the grand slam.

The ITF has appointed Pitch International and Two Circles to handle any as-yet unsold commercial rights to this year’s Davis Cup, as the fallout from the terminated Kosmos deal continues.

Warner Bros Discovery is set to acquire exclusive rights to the Uefa Champions League in Brazil for the upcoming three-season cycle, agreeing to pay an uplift should its deal in principle be finalised as expected.
USA

The NCAA Women’s Basketball Championship – considered one of the most undervalued properties in American sports – is focused on maximising the property’s value from the 2024-25 season, which opens the door to possibly unbundling the rights.

The English Football League’s new deal with Sky has produced an excellent result for the league and a significant increase in its guaranteed media rights income, but SportBusiness Media understands the real-terms uplift is well below the level publicly claimed by the league.

BeIN Sports is paying an uplift of around 50 per cent on the value of its previous fee for Wimbledon rights in the Middle East and North Africa, SportBusiness Media has learned.

The Premier League increased its rights fee in Cyprus after allowing broadcasters to use English-language commentary and show all 380 matches per season, SportBusiness Media has learned.

Anil Jayaraj, Viacom18’s chief executive officer for sports, has told SportBusiness Media that domestic digital advertising revenues from the 2023 Indian Premier League were almost three times higher than last year.

The European Tour has maintained its multi-broadcaster approach in Germany, Austria and Switzerland, substituting its digital rights deal with Discovery for an agreement with DAZN.

Sky Italia doubled its fee for Uefa Champions League rights to ensure it held Uefa club competition rights in the next cycle, putting it in a strong position ahead of the current Serie A domestic media rights sales process.

Sky Sports agreed a three-year extension with the USGA, along with its agency Pitch International, for rights to the US Open after the parties came to a late agreement over the fee.