China
CHL targets broadcast deals in China and Russia
European ice hockey tournament the Champions Hockey League is keen to secure exposure in both China and Russia and has praised the “huge reach” of 26 broadcast deals covering 63 territories as it heads int…
China’s Tencent sees off Youku to keep NBA digital rights in record deal
Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.
Korea’s K League returns to Chinese screens with K-Ball
Broadcast coverage of Korean football’s K League is available once again in China after an agreement was reached with online streaming service K-Ball.
China Sports Media retains China national football teams rights
The China Sports Media agency has extended its exclusive broadcast production and distribution agreement with the Chinese Football Association for four more years until 2023
Alibaba and Suning sports joint-venture called off
Discussions on a joint-venture between Chinese conglomerate Alibaba's streaming platform Youku Sports and Suning's own streaming platform PPTV have broken down, according to media reports
China’s iQiyi Sports to show all 380 LaLiga games
Chinese video streaming platform iQiyi, which is backed by Chinese online company Baidu, is to show all 380 LaLiga games during 2019-20 season
CSM to pursue legal action on sites pirating CSL matches
China Sports Media, the commercial rights-holder of the Chinese Super League, will pursue legal action against popular digital website and streaming app Flying Nimbus, after it allowed users to watch a…
ZTE and China Mobile claim 5G first for National Youth Games
Chinese telcos ZTE and China Mobile have joined forces for the country’s 2nd National Youth Games to deliver what they claim is China’s first 5G sporting event.
LFP making strides in China as Trophée des Champions TV audience doubles
France’s Ligue 1 has continued to make an impact in its key target market of China after Saturday’s Trophée des Champions match was watched by a live audience of 1.8m v
NBA announces five-year extension with China’s Tencent
The NBA and Chinese social media giant Tencent have announced a five-year extension of their current deal, which will now run through to the 2024-25 season
Tencent signs Chinese streaming deal with NBA 2K League
Chinese technology conglomerate Tencent will become the first platform to stream NBA 2K League matches in China
International Canoe Federation to launch OTT channel in China
The International Canoe Federation announced Monday that it will launch an OTT channel in China with the aim of reaching younger viewers
World Surf League signs Fuel TV deal for China, EMEA coverage
Pay-television action sports channel Fuel TV has acquired World Surf League rights in China as well as the Europe, Middle East and Africa
Tour de France signs three-year live streaming partnership with China Sports Zhibo
China Sports Zhibo announced a deal to live stream the Tour de France on their website from 2019-2021
LeSports Beijing’s business licence revoked by Trade and Industry Bureau
LeSports Beijing's business licence has been revoked since May 20, and according to reports, the next step in Chinese law is liquidation
WWE and PP Sports extend China digital rights partnership
World Wrestling Entertainment (WWE) and PP Sports have signed a new multi-year agreement that extends their deal for weekly live WWE programming across China
Chinese platform Huya signs first Western esports streaming deal
Chinese live-streaming platform Huya has signed its first deal with a Western esports team, gaining the rights in the country to stream the content of Dutch multi-genre outfit Team Liquid
Fifa builds Chinese presence with Douyin, Toutiao launches
World football’s governing body Fifa has extended its digital reach in China by launching official accounts on Douyin and Toutiao.