LIV Golf


LIV Golf has announced a deal for airport television network ReachTV to stream live Friday tournament coverage of its events on a non-exclusive basis in the US

LIV Golf has launched its streaming service on LG smart TVs through a link-up with end-to-end streaming and OTT technology provider ViewLift

The PGA Tour and LIV Golf had been in bitter conflict until yesterday's announcement. SportBusiness Media examines the key reasons for the about-turn.

LIV Golf has announced plans to live stream all of its tournaments on YouTube in international markets, including pay-per-view streaming in four countries where rights deals are already in place

LIV Golf's debut on the CW Network averaged just 289,000 viewers and earned a 0.18 household rating over Saturday and Sunday broadcasts

LIV Golf has announced the launch of a new global app and streaming site to provide live coverage of its events in territories where it does not have an exclusive rights deal, while it has struck some…

LIV Golf has officially announced a multiyear United States rights deal with the entertainment-focused CW Network, ending the Saudi-backed breakaway tour's lengthy search for a broadcaster in a key international…

LIV Golf's search for a broadcaster in the US market appears to have finally come to an end, with the Saudi-backed breakaway tour said to be on the brink of securing an agreement with the largely entertainment-focused…

LIV Golf president Atul Khosla has made it clear that the primary goals of the Saudi-backed breakaway series in 2023 are to land "milestone" sponsorship and television rights deals to begin commercializing…

LIV Golf has embarked on a global ‘roadshow’ of presentations and meetings with broadcasters as it launches its first rights cycle that will target exclusive deals worldwide.

Deal, if completed, would be highly unusual among most major sports properties

LIV Golf has agreed a content partnership in China with social media platform Weibo. Weibo has got exclusive digital media rights for LIV's inaugural Invitational Series this year

Technology giants Amazon and Apple both reportedly passed on the opportunity to become the media rights partner of Saudi-backed startup LIV Golf in the United States, highlighting the difficulties the…

NBC Sports chairman Pete Bevacqua says he remains bullish about the future of the PGA Tour despite a number of leading players continuing to join the rival Saudi-backed breakaway tour LIV Golf

Commercial network ServusTV has acquired free-to-air rights in Germany and Austria to LIV Golf’s inaugural Invitational Series.

A string of additional broadcast agreements have been put in place for the first LIV Golf Invitational Series event on US soil as organisers continue to push a non-exclusive model to ensure widespread…

The PGA Tour and DP World Tour have strengthened their alliance with an expanded 13-year joint venture partnership through 2035, which is designed to fend off the growing challenge from the Saudi-backed…

Rights to LIV Golf’s inaugural Invitational Series event at London’s Centurion Club this week have been acquired by broadcasters including DAZN, Eleven Sports, Sky Deutschland, SPOTV in Southeast Asia and…