Athletics

The German Athletics Association (DLV) has agreed a four-year extension to its rights deal with public-service broadcasters ARD and ZDF.

The International Association of Athletics Federations has expanded its partnership with the European Broadcasting Union and ESPN Media Distribution to incorporate its World Indoor Tour.

London Marathon Events has extended its global rights distribution agreement with the TCB Sport Media agency.

African sports broadcaster Kwesé Sports has acquired rights to International Association of Athletics Federations (IAAF) competitions throughout sub-Saharan Africa under an agreement with sports broadcaster ESPN.

Ceske Televize, the Czech Republic public-service broadcaster, has extended a rights deal for the International Association of Athletics Federations World Championships.

The value of International Association of Athletics Federations World Championships media rights in Europe has fallen for the second cycle in a row following a new deal announced this week

The International Association of Athletics Federations has signed a multi-year agreement with the European Broadcasting Union consortium of public-service broadcasters, and ESPN Media Distribution, the rights agency division of the global sports broadcaster, for the sale and distribution of rights in Africa and Europe.

The International Association of Athletics Federations has appointed ITN Productions as its partner in forming a joint venture company for host broadcasting and media production.

The International Association of Athletics Federations has teamed up with online telephone service Skype to launch a dedicated Skype bot called Spikes.

The CBC Sports division of Canadian public-service broadcaster CBC has secured a rights deal with the Athletics Canada national governing body.

The upcoming World Para Athletics Championships are set to be broadcast by more rights-holders than ever before, the International Paralympic Committee has revealed.

The International Association of Athletics Federations has issued a request for information with the intent of establishing a joint venture for its broadcasting and media production.

BeIN Media Group has lost rights to the Diamond League in its home market of the Middle East and North Africa, and a share of the rights in the US.
USA

The USA Track & Field (USATF) national governing body has acquired exclusive media rights to the Drake Relays event.
USA

The NBC Sports Group division of US media company NBCUniversal has acquired exclusive rights to the Diamond League athletics series.

SFR Sport lost out to French pay-television rival Canal Plus in a fourth round of bidding for International Basketball Federation (Fiba) events this month, but added the Diamond League to its slow-growing portfolio of sports rights.

International media and entertainment company Discovery Communications and its pan-European sports broadcaster, Eurosport, have unveiled a new partnership opportunity for mobile operators to deliver content from the Olympic Games.

The USA Track and Field national governing body has signed a four-year partnership with the Penn Relays which will grant the US athletics showpiece enhanced media exposure.