The ATP World Tour earned a strong increase in the value of its rights in Latin America last month after renewing its deal with ESPN.
Bringing Australian Open media-rights sales in-house was a natural move in response to market demands for tailored coverage, Tennis Australia told TV Sports Markets this week.
Pay-television broadcaster Fox Sports has positioned itself as the home of tennis in the Netherlands following deals for ATP and WTA rights in recent weeks.
Interview with Richard Heaselgrave, commercial director at Tennis Australia, following the 2016 Australian Open and discussing the body’s media rights strategy since taking its sales in-house last year.
Tennis Australia has renewed its deal with ESPN for Australian Open rights in Latin America and the Caribbean without putting the rights on the market.
Media rights clips from January 21 to February 3
The premier men’s and women’s tennis tours struck new media rights deals in Canada last month, both earning decent rights-fee increases.
Media rights clips from December 17 to January 20
German pay-television broadcaster Sky Deutschland is close to dislodging Sport1 as the holder of ATP World Tour tennis media rights in the country.
The ATP World Tour earned hugely improved terms in new deals covering China and India this month.
Chinese video streaming platform iQiyi made an aggressive move into sport this month, acquiring digital rights in major deals with the PGA Tour and the Women’s Tennis Association.
The Perform Group is in advanced talks over a deal for Women’s Tennis Association rights in France from 2017, TV Sports Markets understands.
The BBC paid a significant increase to retain rights to the Wimbledon tennis championships, one of its crown jewels, despite cuts elsewhere in its sports budget.
John Manning, research anaylst for SportBusiness Intelligence examines US Open tennis television audiences in selected European markets and the USA
Eurosport has paid a significant increase to retain long-term exclusivity over Australian Open rights in Europe.