Global

The Rushmans consultancy has agreed a deal to market the broadcast rights and advertising inventory for next month’s national team football friendly between Cuba and the United States.

Andrew Georgiou has been appointed as the new chief executive of the Lagardère Sports and Entertainment division of media conglomerate Lagardère.

ESL has said it will become the first esports organisation to offer live streaming of one of its events in virtual reality.

Scottish Rugby has extended its deal with the Pitch International agency for the distribution of global rights to Scottish national team Autumn Test matches.

Social media platform Facebook is to stream live coverage of the Revolution Series elite track cycling league.

Olympic Broadcasting Services, the host broadcaster organisation for all Olympic Games, has been hit by a Brazilian court ruling accusing it of breaching labour laws during the summer Olympic and Paralympic Games in Rio de Janeiro.

American football league the NFL said Twitter attracted an average of 243,000 viewers to its livestream of the Thursday Night Football game between the New York Jets and Buffalo Bills, the first time the social media company has broadcast an NFL encounter.

Social media company Twitter has launched new applications on Apple TV, Amazon Fire TV and Xbox One to allow users of the three services to stream its sports content free of charge.

The International Paralympic Committee has entered into a content partnership with social media platform Snapchat.

World Chess by Agon, the commercial rights holder to the World Chess Championship, has agreed a partnership with live video services provider Livestream to broadcast November’s showpiece live in virtual reality.

Fiba, the global governing body of basketball, is keen to explore further multi-cast partnerships with national federations following a successful two-game collaboration with Swiss Basketball.

E-commerce company Amazon is interested in acquiring rights for a range of sports properties, including the French Open tennis tournament and professional rugby, according to the Bloomberg news agency.

The International Surfing Association has named the Broadreach Media agency as the exclusive distributor of its media rights in a host of territories.

The International Olympic Committee’s newly-launched Olympic Channel will cover this year’s Paralympic Games, which got underway in Rio de Janeiro yesterday (Wednesday).

International media company Discovery Communications has appointed Ralph Rivera as managing director of the digital operation of its pan-regional sports broadcaster, Eurosport.

BAMTech, the video technology business of MLB Advanced Media, the interactive media arm of Major League Baseball, has been approached by Twitter to support the social media platform’s coverage of the NFL American football league, according to the Wall Street Journal newspaper.

The Infront Sports & Media agency will pay about double its current outlay for Champions Hockey League media and marketing rights in a bid to have greater control over the competition, TV Sports Markets understands.

The English Football Association is set to tender its international rights in the coming weeks with rights available to bidders on a global basis, TV Sports Markets understands.