Major League Soccer (MLS)

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The IMG agency has sealed a deal for rights to Spain’s LaLiga, Italy’s Serie A and the US’ Major League Soccer in Sweden with media group Bonnier. The deal signals the end of its OTT experiment in the country as it had previously been broadcasting the properties on its Strive streaming platform.
USA

MLS team's commercial prospects given ‘dramatic overhaul’ by move to $400m stadium Mixed-use development with sportsbook planned to capitalise on sports betting legislation E

The IMG agency is expected to sell rights to Major League Soccer across Europe on a market-by-market basis from next season following Eurosport’s decision not to renew its deal for the next four-year c…
USA

Major League Soccer is partnering with social media platform Facebook to bring highlights packages to Facebook Watch in 2020

Pay-television broadcaster beIN Sports has acquired media rights for Major League Soccer in 11 markets in the Asia-Pacific region

The IMG agency has sold its entire portfolio of football rights that it was exploiting on its OTT service Strive in Denmark to commercial broadcaster TV2

German subscription broadcaster Sportdigital Fussball has added Belgium’s Jupiler Pro League and USA’s Major League Soccer to its portfolio of football leagues.