Asia
Amazon stirs India with NZ Cricket deal but careful approach expected
Amazon’s push for New Zealand Cricket rights in India stirred the local media-rights market, helping the board secure a strong deal with the ecommerce giant. But the market does not expect Amazon to move quickly into sports rights in India – instead, it anticipates the same careful approach the company has used in other territories it has entered.
AFC agrees landmark China Mobile Migu rights deal with 5G focus
Mobile telco China Mobile Migu has agreed a landmark sponsorship and media-rights deal for Asian Football Confederation competitions spanning the 2021-24 period
World Table Tennis secures global coverage for Macau debut
A showcase event for the new-look global table tennis tour being run by World Table Tennis began yesterday (Wednesday) in Macau, with broadcast coverage in 141 markets around the world
DAZN signs Orange commercial premises deal, begins non-live content push in Japan
Telecoms operator Orange has signed a commercial premises deal with over-the-top streaming platform DAZN for rights to the English Premier League’s 2020-21 season in Spain.
ITN, Sony and Sky among broadcasters to sign on for Lanka Premier League debut
Sri Lankan state-owned broadcaster ITN has acquired domestic rights to the Lanka Premier League
Sony signs 15 sponsors for India-Australia series
Indian broadcaster Sony Pictures Sports Network has signed 15 sponsors for India’s cricket tour of Australia.
Extreme E targets young audiences with Huya streaming deal in China
Electric off-road motorsport series Extreme E has agreed a rights deal with Chinese live streaming platform Huya ahead of its inaugural season in 2021
Tencent agrees production technology deal with WSC Sports
Chinese tech giant Tencent has agreed a three-year partnership with Israeli AI technology provider WSC Sports around video production features and enhancements
Thai free-to-air broadcasters announce Olympics rights acquisition
A pool of six free-to-air Thai channels are to broadcast live coverage of Tokyo’s rescheduled 2020 Olympics after details were announced at a press conference in Thailand.
Varavuth Jentanakul – Zense Entertainment
Varavuth Jentanakul, founder and chief executive of Thai media company Zense Entertainment, explains the story behind his company’s landmark eight-year deal for Football Association of Thailand rights.
Strong competition lifts AFC fee in Vietnam in pre-Covid deal
The value of Asian Football Confederation rights in Vietnam rose considerably in the recent deal with telco FPT, driven by a competitive sales process that took place well before the onset of the Covid-19 pandemic.
Unitel acquires AFC media rights in Mongolia
Mongolian telco Unitel has acquired the media rights in the country to Asian Football Confederation competitions for the 2021-24 cycle
Amazon makes move in India with NZ Cricket rights acquisition
Amazon has acquired the exclusive media rights in India for international cricket matches played in New Zealand in a deal covering the Southern Hemisphere summer cricket seasons from 2020-21 to 2025-26
Manchester United launches channel on Douyin
English Premier League club Manchester United has officially launched a channel on the Chinese domestic social media platform Douyin
Champions Chess Tour secures valuable distribution in Eurosport deal
International sports broadcaster Eurosport has agreed a deal with Play Magnus Group, the digital chess company founded by current world chess champion Magnus Carlsen, for the pan-European and Asian rights…
WWE pins down new TV deal in Thailand
Wrestling entertainment promoter WWE has secured a new deal in Thailand to broadcast its flagship weekly shows, Raw and SmackDown
Zense, Eleven plan Thai football broadcast overhaul after FAT tender
Thai media company Zense Entertainment and international broadcaster Eleven Sports are discussing the creation of a linear and digital media platform for Thai domestic football in the wake of Zense’s landmark eight-year rights deal with the Thai FA.
WSC Sports adds FanCode to clients using its AI highlights technology
Indian online sports platform FanCode has announced an agreement with AI technology provider WSC Sports to facilitate the delivery of video highlights on its platform