South Korea

World Archery has signed a rights agreement with South Korean commercial broadcaster KBS

World Archery has signed a rights agreement with South Korean commercial broadcaster KBS

The Infront agency has already exceeded its guarantee to Fifa for rights to the 2018 and 2022 World Cups across Asia with rights to the 2022 tournament still to sell in all but its most-valuable market, China, TV Sports Markets understands.

Digital content specialist NowThis Sports has signed a two-year partnership with the International Paralympic Committee.

Media company Discovery Communications has hailed the performance of its first Olympics as a major rights-holder, stating the Pyeongchang 2018 winter Games delivered on its commitment to engage more people, on more screens than ever before across Europe, leaving it in a strong position for the 2020 summer Olympics in Tokyo.

The International Olympic Committee has revealed that its Olympic Channel will show coverage of the 2018 winter Olympic Games across India and the sub-continent.

The International Olympic Committee’s Olympic Channel digital platform has agreed a wide-ranging partnership with Snap Inc, the parent company of social media platform Snapchat.

The Pyeongchang Organising Committee for the 2018 Olympic and Paralympic winter Games (POCOG) has agreed a strategic partnership with Chinese social media platform Weibo.

US wrestling organisation WWE has extended its broadcast rights deal with South Korean agency IB Sports, and secured its first partnership in Mongolia.

International sports broadcaster Eurosport has signed an advertising and content partnership with Snap Inc, the parent company of social media platform Snapchat, in a move designed to engage younger audiences in next year’s winter Olympic Games in Pyeongchang, South Korea.

Sportsfix, a new OTT service for Southeast Asia, has acquired rights for the K League Classic, the top tier of football in South Korea.

US men’s golf organisation the PGA Tour has entered into a digital media partnership with Korean sports media group Eclat.

Consumer electronics company Samsung has partnered with North America’s Major League Baseball to provide fans with a virtual reality offering for the remainder of the 2017 season.

US network NBC has committed to complete live coverage of a winter Olympic Games for the first time, with the impact of social media cited as a key reason behind the move for next year’s event in Pyeongchang, South Korea.

The Lagardère Sports agency has secured media-rights deals in various territories for the International Table Tennis Federation.

Consumer electronics company Samsung is planning to offer virtual-reality coverage of the 2018 winter Olympic Games in Pyeongchang.