National Basketball Association (NBA)
NBA League Pass distribution extended in the Philippines
The NBA basketball league has extended partnerships with digital services and telecommunications providers Globe Telecom, Smart Communications and PLDT to distribute its NBA League Pass subscription service…
Houston Rockets games dropped from Tencent schedule
Chinese conglomerate Tencent will not show Houston Rockets games for the foreseeable future amid the ongoing fallout caused by a tweet posted by the basketball team’s general manager Daryl Morey earlier t…
Sky launches new NBA show as part of biggest-ever coverage
UK pay-television broadcaster Sky Sports has announced details of a new weekly basketball show to support its coverage of the NBA during the 2019-20 season
NBA seals free-to-air Brazilian platform with Band
Brazilian media group Bandeirantes, which operates free-to-air and pay-television channels, has acquired rights for the NBA basketball league
Rakuten launches dedicated NBA streaming service in Japan
Japanese e-commerce firm Rakuten has launched a new streaming service to showcase its coverage of the NBA basketball league in the country
Silver defends NBA response to tweet furore, CCTV pulls exhibition games
NBA commissioner Adam Silver has responded to the recent furore over Houston Rockets general manager Daryl Morey's tweets on the Hong Kong democracy protests, saying the league would back the right to…
NBA talks go to wire in the Philippines after Solar loses appetite
Filipino pay-television broadcaster Solar Entertainment Corporation withdrew from talks to renew its long-held rights to the National Basketball Association last week after deciding the property had become too expensive, SportBusiness Media understands.
NBA rights competition drives Sky Italia extension premium
Competition between pay-television broadcaster Sky Italia and OTT platform DAZN for the rights to the American National Basketball Association ensured the former paid a substantial uplift for exclusive rights in the country from 2019-20 to 2022-23.
DAZN tops sports app revenue study
OTT streaming service DAZN has unseated Major League Baseball as the producer of the world’s top revenue-generating sports app, according to a new report.
NBA extends virtual reality deal with NextVR
The NBA Digital arm of North American basketball league the NBA has extended and expanded its agreement with virtual reality company NextVR
NBA seals pan-Baltic deal with All Media Baltics
The National Basketball Association has agreed a new deal with pay-television broadcaster All Media Baltics across the Baltic region (Estonia, Latvia and Lithuania), having previously sold rights on a…
Sky Italia retains NBA rights for four more years
Sky Italia has signed a new four-year deal with the US’s National Basketball Association that will allow the Italian pay-TV broadcaster to air more than 300 regular-season matches live.
Ewell Zhao, General Manager, Tencent Sports
Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.
China’s Tencent sees off Youku to keep NBA digital rights in record deal
Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.
New NBA schedule features earlier shift in many national broadcast windows
Shift to earlier start times for nationally broadcast doubleheaders follows shift of LeBron James to Los Angeles and ratings declines last season
TikTok’s growth pushes platform into key engagement role for sports properties
As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases.
ESPN experiments with NBA live stream aimed at teenagers
ESPN unveiled a live stream of Game 2 of the NBA Finals on the ESPN App on Sunday evening that was aimed exclusively at a teenage audience
SBS close to NBA rights deal in Australia – report
Australian public-service broadcaster SBS is reportedly closing in on a deal for rights to the NBA basketball league