Fan Engagement
Playmaker expands Latin American footprint with Cracks acquisition
Digital sports media company Playmaker has announced the acquisition of Mexico-based video sports platform Cracks
Eleven agrees Campeonato Carioca deal, TikTok renews Copa do Nordeste deal
International sports broadcaster Eleven Sports has acquired streaming rights in Brazil to football’s Campeonato Carioca state championship, while video-sharing platform TikTok has struck a new deal for c…
Fina president: ‘We are not promoting our sport as effectively as we should’
Husain Al-Musallam, president of the International Swimming Federation (Fina), has said that the federation is not promoting the sport as effectively as it should
Seven League hires Pinterest executive Ghai to digital commercial role
Seven League, the digital sports consultancy that now sits within IMG’s Media & Events division, has appointed Pinterest executive Bindi Ghai as vice-president, digital commercial, as the company continues t…
SailGP to debut second-screen data platform at Sydney event
SailGP has launched a new second-screen platform which will provide fans with data from the hydrofoiling F50 catamarans that feature in the global racing league
Legends appoints ex-Inter Milan executive Gandler amid international push
Premium experiences company Legends has appointed former Inter Milan executive Michael Gandler in the newly-created role of chief revenue officer for its global division, Legends International, and former…
AC Milan further establishes China presence with launch on Kuaishou
Italian football club AC Milan has launched an official channel on Chinese social video platform Kuaishou as part of plans to reinforce its presence in the country
NLL secures multiyear Grabyo extension
The National Lacrosse League has secured a multiyear extension with cloud video production platform Grabyo ahead of the 2021-22 season
Australian Professional Leagues launches football content platform KeepUp
Australian football's Australian Professional Leagues has launched a new website and mobile app-based football content platform, KeepUp
TNT to show Champions League content on TikTok in Brazil, Mexico
Brazilian broadcaster TNT Sports and social media platform TikTok have revealed plans to launch a double-screen experience with Uefa Champions League content in Brazil and Mexico
DAZN and Snapchat roll out global boxing content tie-up
DAZN, the subscription sports streaming broadcaster, has widened out its work with Snapchat to offer at least 70 programmes on the social media platform throughout the next year
Discovery: Over 372m Tokyo 2020 viewers in Europe across TV and digital
Media group Discovery has revealed that more than 372 million people watched its coverage of the Tokyo Olympics in Europe, which represents a more than 10-per-cent increase on the 2018 winter Games in…
India leads Tokyo 2020 digital engagement, says OBS chief
India has posted the biggest digital engagement figures of the Tokyo Olympic Games, higher than hosts Japan, according to Yiannis Exarchos, chief executive of Olympic Broadcasting Services, the host broadcast…
Sunset+Vine targets second screen innovation through EBK GP deal
Sunset+Vine, the UK-based sports production and media company, has agreed a live production, content and media agency deal for the new E-Bike Grand Prix (EBK GP) Racing Series
Sony agrees content deal with Facebook, Twitter for India summer tours
Pay-television broadcaster Sony Pictures Networks has reached an agreement with Facebook and Twitter, enabling the social media platforms to show highlights and clips from the Indian cricket team's forthcoming…
NHL sees Turner Sports rights deal as key fan development tool
Bleacher Report, House of Highlights form critical elements of new rights agreement