Nordics

Nordic Entertainment (Nent) Group has acquired rights to a host of winter sports properties in the Nordics from the Infront agency, landing a blow to public-service broadcasters in the region

GolfTV, the Discovery-owned online streaming service, has acquired rights in Norway, Poland and Russia to the Masters, the first men’s major of the year.

Sports media agency Spring Media has recruited Petter Werner, formally of the EBU and Lagardère, to its sales and acquisitions team in Stockholm.

A new player has emerged that could shake up the Danish sport-rights market before the upcoming domestic Danish Superliga tender after a subsidiary of the country’s largest telco, TDC Group, sublicensed English Premier League rights from Nordic Entertainment (Nent) Group.

Nordic Entertainment (Nent) Group has sublicensed English Premier League rights to the broadcaster YouSee in Denmark from 2019-20 to 2021-22

IMG-owned streaming platform Strive Sport has begun streaming Major League Soccer in Denmark, Norway and Sweden. Its coverage begins this weekend (March 2-3) with the start of the new MLS season

Nordic media company Nent Group has acquired rights to US motor-racing series IndyCar. Nent Group will broadcast the series in Sweden, Norway, Denmark and Finland until 2021

The Strive OTT platform launched by the IMG agency will now be available on linear television in Norway via the IPTV platform Altibox

The Finnish Ice Hockey Association (FIHA) has appointed the Commercial Sports Media agency in an advisory capacity for its forthcoming media-rights sales process

Danish commercial broadcaster TV2 has signed an agreement with the IMG agency giving it access to matches from both Italy’s Serie A and Spain’s LaLiga.

Icelandic free-to-air broadcaster SportTV has acquired exclusive rights in the country to the top two divisions of German football

The World Rally Championship turned down bigger offers for its rights in Finland in order to agree a deal with public-service broadcaster YLE that will allow it to hold on to content for its OTT platform,…

The Association Swedish Super League (FSSL), the entity representing the country’s elite floorball clubs, has entered into a partnership with the Spring Media agency to advise on commercial rights for a…

The Nordic Entertainment Group media company has struck an exclusive rights deal with the Women’s Tennis Association.

C More has sold rights in Denmark for golf’s PGA Tour to Discovery Networks in a sublicensing deal, according to the Telecompaper news service.

The FIA World Rally Championship has secured new media-rights deals in France and Finland from 2019, with pay-television operator Canal Plus and public-service broadcaster YLE respectively

Fifa has earned an increase in the value of World Cup rights in Finland after the winter scheduling of the 2022 tournament in Qatar sparked competition between the country's commercial broadcasters.

Danish commercial broadcaster TV2 has acquired rights to the X Games from 2019, taking over rights from public-service broadcaster DR