Basketball
Twitch named exclusive live streaming partner of USA Basketball
Twitch has been named the exclusive live streaming partner of USA Basketball, in a deal announced by the governing body and the National Basketball Association.
SBS, ESPN secure domestic rights to Australian basketball
Australia’s National Basketball League has signed two-year domestic rights deals with public-service broadcaster SBS and sports broadcaster ESPN.
NBA announces five-year extension with China’s Tencent
The NBA and Chinese social media giant Tencent have announced a five-year extension of their current deal, which will now run through to the 2024-25 season
Novasports renews Euroleague Basketball rights in Greece, Cyprus
Pay-television broadcaster Novasports has retained rights in Greece and Cyprus for Euroleague Basketball’s two main competitions, EuroLeague and EuroCup.
Sportradar, PlaySight sign production, AI deal with EMBL
OTT platform and betting services company Sportradar and sports tech provider PlaySight have signed a deal with Belgium’s top-tier EuroMillions Basketball League to produce, augment and distribute its c…
Zion Williamson’s Pelicans debut sets NBA Summer League TV ratings record
Zion Williamson's highly-anticipated debut for the New Orleans Pelicans on July 5 set a record for the highest-rated NBA Summer League game ever
WNBA signs media-rights deals with three Canadian networks
The Women's National Basketball Association is furthering its reach into Canada by signing media-rights deals with Sportsnet, TSN, and NBA TV Canada
Eleven takes on Basketball World Cup rights in Portugal
International sports broadcaster Eleven Sports has acquired exclusive rights in Portugal to the 2019 Basketball World Cup
NBA teams up with Unbnd on mixed-reality service
The NBA basketball league has partnered with Australian creative technology company Unbnd to deliver NBA TV content through a mixed-reality theatre experience
British Basketball League signs revised deal with DAZN Group
The British Basketball League (BBL) has reworked its partnership with DAZN Group in a deal with the group's betting rights and data division, Perform Content
Israeli Basketball Premier League domestic rights flat as market cools
The value of the Israeli Basketball Premier League’s domestic rights has stalled, with incumbent pay-television broadcaster Sports Channel renewing rights from 2019-20 amid little competition.
Bleacher Report plans multi-site video show for NBA Draft
WarnerMedia-owned media outlet will blend on-site video reports from three sites with social media content
FloSports signs two-year 3×3 basketball partnership deal with Fiba
Texas-headquartered streaming service FloSports has signed a two-year deal with the International Basketball Federation (Fiba) covering a range of its 3x3 tournaments
Saran set to snap up Fiba national team rights in Turkey
Saran Media has agreed to acquire exclusive multi-platform rights in Turkey to a series of national team events operated by Fiba, basketball’s global governing body.
CBC acquires rights to Canadian Elite Basketball League
Canadian public-service broadcaster CBC has agreed a rights deal with the fledgling Canadian Elite Basketball League
Lagardère holds off local agencies to renew VTB United League international rights
The VTB United League, a pan-European club basketball competition, has significantly increased the value of its international rights in a new deal with the Lagardère Sports agency amid interest from local Russian agencies.
Protocol Sports to market select Liga ACB rights in Asia, Eurasia
Liga ACB, the top division of basketball in Spain, has chosen Protocol Sports Marketing to market the competition to key territories in Asia and Eurasia
ESPN experiments with NBA live stream aimed at teenagers
ESPN unveiled a live stream of Game 2 of the NBA Finals on the ESPN App on Sunday evening that was aimed exclusively at a teenage audience