Asia

The Sina Sports division of Chinese internet operator Sina has signed content deals with golf’s PGA Tour and the LPGA ladies’ tour.

This year’s World Snooker Championship will be made available throughout the Americas and the Indian sub-continent via social media platform Facebook.

DAZN, the OTT service operated by digital sports media company Perform, has enhanced its content portfolio in Japan by agreeing a rights deal with North American wrestling organisation WWE.

Major League Baseball has signed a wide-ranging content partnership with Indian digital media company Veqta.

The Lagardère Sports agency has agreed a deal to distribute global media rights to events organised by the Football Association of Thailand.

Chinese retail giant Suning has agreed a media and strategic partnership with the German Football League (DFL), according to Kicker.

Japan’s five main commercial broadcasters have come together to develop a system that will serve as the lynchpin for simultaneous broadcasting of television programs over the air and the internet.

A collective of major broadcasters and Europe’s leading football organisations have joined forces to call on the G7 group of industrial nations to take action to tackle internet piracy.

The Lagardère Sports and U! Sports agencies have signed an agreement with US-based distributor Madison Communications that secures coverage in China of the 2017 World Games multi-sport event.

Formula One motor-racing team McLaren-Honda has entered into content partnerships with Amazon Prime, the subscription service operated by e-commerce and media company Amazon, and Indian pay-television broadcaster Star Sports.

The Infront Sports & Media agency has extended a rights distribution and commercial partnership with the Chinese Basketball Association.

Organisers of the 2017 Southeast Asian Games in the Malaysian capital of Kuala Lumpur have promised that this year’s edition of the multi-sport event will break records in terms of live broadcast coverage.

US network NBC has committed to complete live coverage of a winter Olympic Games for the first time, with the impact of social media cited as a key reason behind the move for next year’s event in Pyeongchang, South Korea.

The Lagardère Sports agency has secured media-rights deals in various territories for the International Table Tennis Federation.

The International Basketball Federation (Fiba) has agreed a nine-year extension to its long-running rights agreement with Chinese state broadcaster CCTV.

The Lagardère Sports agency has agreed a deal to continue marketing the commercial rights to the Association of Southeast Asian Nations Football Federation’s (AFF) recently-revamped ASEAN Football Championship biennial national team tournament.

Newly-formed Indian esports league UCypher has agreed a rights deal with the Indian arm of youth orientated television channel MTV.

Consumer electronics company Samsung is planning to offer virtual-reality coverage of the 2018 winter Olympic Games in Pyeongchang.